WORLD ACCEPTANCE CORPORATION, founded in 1962, is one of the largest small-loan consumer
finance companies in the United States and Mexico. It offers short-term small loans, medium-term larger loans, related
credit insurance products, ancillary products and services to individuals who have limited access to other sources of
consumer credit. It also offers income tax return preparation services to its customer base and to others.

World emphasizes quality customer service and the building of strong personal relationships with its customers.
As a result, a substantial portion of the Company's business is repeat business from the renewal of loans to existing
customers and the origination of new loans to former customers. During fiscal 2011, the Company loaned $2.6 billion in
the aggregate in 2.3 million transactions. At March 31, 2011, World had approximately 867,000 customers. The
Company's loans generally are under $4,000 and have maturities of less than 36 months. World’s average gross loan
made in fiscal 2011 was $1,134, and the average contractual maturity was approximately eleven months.

The Company also markets computer software and related services to financial services companies through its
ParaData Financial Systems subsidiary. The ParaData system is currently used in 1,652 consumer loan offices, including
the Company's branch offices, and ParaData services over 103 customers.

As of June 3, 2011, World operated 1,081 offices in South Carolina, Georgia, Texas, Oklahoma, Louisiana,
Tennessee, Missouri, Illinois, New Mexico, Kentucky, Alabama, Wisconsin and Mexico.